Cookie statement

Neonl.com uses cookies and web analytics to anonymously analyse visitor behaviour on the website. This page explains what cookies neonl.com uses and for what purpose.

Cookies do not contain personal details.

A cookie is a small text file with a unique number. When you visit a website, the website will often place cookies on your computer, tablet or smartphone. The cookies used by neonl.com do not contain personal data. This means you can use the website anonymously.

Purpose of cookies: improving the website

Neonl.com uses analytical cookies to monitor and understand how visitors use the site. This helps to improve the website. It shows where users require more information and how the site can be made more user-friendly.

No permission required for analytical cookies

Under the Telecommunications Act (also known as the ‘Cookies Act’) visitors do not have to give permission for the kind of cookies placed by neonl.com. This is because analytical cookies have a very limited impact on privacy.

Cookies for web analytics

Neonl.com places cookies in order to perform web analytics in the program Piwik. NEO NL gathers the following data in Piwik:

- devices and software used (devices, browsers and operating system)
- links used to reach our website
- links used within the website
- search terms used in the search feature on the website itself

 

Detailed description of cookies used for web analytics

 

Cookie name  Objective  Retention period 
_pk_id 

 

Is the visitor a new visitor or a returning visitor? The value of the cookie is a unique number (id) for each visitor.  13 months 
_pk_ses 

 

Which web pages did the visitor go to?  30 minutes 
stg_externalReferrer 

 

Which website or web page referred the visitor to the website?  Duration of the visit 
stg_last_interaction 

 

Is the visitor returning after a previous visit (more than 30 minutes ago) or starting a completely new visit? This cookie records the timestamp of the visitor’s last interaction.  365 days 
stg_returning_visitor 

 

Has the visitor been to the website before? The value of the cookie is Yes or No.   365 days 
stg_traffic_source_priority 

 

From which type of traffic source did the visitor come to the website? This cookie can have the following values: 

- Direct 
- Referral - Social media 
- Search engine (such as Google or Bing) 
- Campaign or advertisement 
30 minutes 

Cookies for translation

Neonl.com uses the Weglot tool to translate the website. Weglot places cookies to translate the website from Dutch to English (and vice versa). These cookies remember your language preference, for example.

These are functional cookies. No tracking or collection of personal data takes place.

No personal data collected due to deleting of IP addresses

All websites collect visitors’ IP addresses. Neonl.com also does this, but these are not stored in Piwik. IP addresses are stored in log files. Log files are kept for 5 days on the web server so that they can be used by the web analytics program Piwik. They are then kept for another 90 days for security purposes, and they may only be consulted for this reason.

NEO NL has put measures in place to further limit the traceability of visitors to neonl.com. Immediately after the log files are imported into Piwik, all IP address are deleted.

Once this has happened, no more personal data is processed. This means NEO NL complies with the rules for processing personal data set out in the General Data Protection Regulation (GDPR).

No tracking cookies

Neonl.com does not use tracking cookies. Tracking cookies can follow visitors as they visit different websites. As a result, the website does not support the Do Not Track (DNT) web browser feature.